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Redefining
Florida Living.
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Our Approach
The design approach for this website aimed to authentically capture the essence and values of MetroPlaces. To align with their vibrant, family-friendly, and inviting brand identity, we employed a lively and tropical color palette. By infusing the website with these elements, we ensured a visually appealing representation that resonates with MetroPlaces' spirit and conveys their unique personality.
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The Results
- Translated the exceptional in-person brand experience to a digital one.
- Created a scalable website for MetroPlaces when scaling to new communities.
- Utilized Wordpress' new Gutenburg system to create a seamless backend user experience.
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